From the publisher website or publicity

With Oracle CRM you know more about your customers, products and results using real time information across your business. Your organization can do more because Oracle CRM focuses on driving profitable customer relationships, not just automation of activities. Only Oracle offers breakthrough opportunities for savings on software implementations and maintenance to ensure that you spend less for better results.

Keywords
CRM
customer
customer relationship managmenent
Oracle
Oracle CRM
Oracle Customer Relationship Management
Oracle database
real-time

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