Web www.software-risk.co.uk

Offermatica with GSI Commerce is to offer outsourced e-commerce solutions to online retailers. The hook is the promise of increased revenues through targeted A/B and multivariate testing.

A vendor of on-demand testing and optimization services, Offermatica will link with GSI Commerce's e-commerce platform.

The deal centres on generating increased online shopping conversion rates and revenues.

Offermatica tests consumer responses to real-time changes in site content. Seeing the responses mean that they can direct consumers to the most lucrative website areas. Timberland and Zales are both customers.

Similar Areas

Web Items

Automated Testing Items

Web Testing Items

Testing Performance Items

Tool Vendor Items

Selected Books

Keywords

Offermatica

GSI Commerce

outsourced e-commerce

multivariate testing

web testing

web testing and automation

on-demand testing